Tag Archives: TATA Motors

Hattrick for T.I.C.! Won Awards for 3rd Year in a row for Tata Motors T1 Racing Championship 2016

T.I.C. won prestigious WOW Awards Asia for Tata Motors T1 Prima Truck Racing Championship 2016 and Tata Motors T1 Truck Racer Program

New Delhi, 28th June 2016: T.I.C has repeated history by winning the prestigious WOW Awards Asia for TATA Motors T1 Prima Truck Racing Championship 2016 that took place in New Delhi recently. T.I.C was awarded Gold for Sport Event Property of the Year, Gold for Sports Event of the Year and Silver for Brand Association with a Sports Platform amidst the glitterati of the event industry during the gala ceremony of WOW Awards 8th edition.

It’s a hattrick moment for us as since the property is launched in 2014, we have been on a winning streak. We have been picking up various awards every year for Tata Motors T1 Truck Racing Championship. It feels great to be a part of an event which is the most talked about event in India. This year T1 created history by introducing Indian drivers, who competed against each other for the title. The objective of T1 was to create aspiration towards trucking as a profession and inspire the succeeding generations to take up Truck driving. Today I can proudly say, Yes, together with Tata Motors Limited we have made the difference. Winning WOW Award, which has carved niche for itself in the industry through years, is recognition of the hard work we have invested in this property”, shared Gaurav Dhall, MD, T.I.C.

This year, the event saw an attendance of more than 50,000 spectators who cheered for the exciting race and added much needed zeal to the event. This year was even more special as for the first time; Indian drivers participated in the race as promised by Tata Motors in season 2. These ‘Heroes of the Highways’ took home the highest price money ever for an Indian motorsports event – Rs 10 lakhs being awarded to the first place winners, of the two SUPER CLASS category races.

Alongside some edge of the seat action at T1 2016, the event also hosted some of the country’s most prominent names from the music and entertainment scene. From the sensational Hip Hop heartthrob Badshah to the vivacious damsel of melody, Neeti Mohan, the scintillating Garima Yajnik, with her foot-tapping Indo-western numbers and last but not the least, the ruling diva of Bollywood music, with her memorable feast of melody and dance numbers, Sunidhi Chauhan, were few amongst the many other surprises that T1 season 3 had to offer.

About T.I.C.

T.I.C., an ISO certified event management firm, has more than 24 years of experience in international events, weddings, live communications and experiential marketing. It has pan India presence and representation offices in Kuala Lumpur (catering to South East Asia), Dubai (catering to Middle East), Malta (catering to North Africa and Southern Europe). The company stands on the pillars of excellence, exuberance and experience and is regarded as one of the pioneers of event management industry. With the presence of more than two decades in the industry, T.I.C. today act as one stop solution provider for all event management solution. The company has successfully delivered more than 18,000 projects.

For further information, please contact:

Divya Bhatia

Sr. Manager PR & Corporate Communications – T.I.C.

Email: divya@ticisfun.com Phone: +91-9811378761

 

T.I.C. Manages Tata Ace Mega Launches Across 150 Cities

Tata Motors recently launched the Tata Ace Mega with the tag line “ab life mein jo hoga mega hoga”. To introduce this new entrant in the market, Tata Motors has launched a series of events across India, executed by T.I.C. This series of events is a one of a kind project where the company is reaching out to more than 150 cities. These events began in July this year and will go on till the end of the year. As of now, more than 120 cities have already been covered. Tata Motors has reached around 40,000 people so far.

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T.I.C. Manages TATA Ace Mega Launches in Multiple cities

TATA Motors, India’s largest commercial vehicle manufacturer, has recently launched its all new TATA Ace Mega with the tag line of “Ab life mein jo hoga Mega hoga”. This variant is TATA’s strategy to continue the legacy established by Tata Ace “Chota Haathi” which has over 14 Lakh customers on road.

To introduce this new entrant in the market, TATA Motors has launched series events across India, executed by T.I.C. This series is one of its own kinds of project where the company is reaching out to more than 150 cities. As of now, more than 120 cities are already covered. There are two formats of the events; large scale and small scale. Cities which are already covered includes Jodhpur, Cuttack, Jaipur, Udaipur, Indore, Bhopal, Jabalpur, Bhubaneswar, Chennai, Salem, Coimbatore, Madurai, Baroda, Ahmedabad, Thane, Gorakhpur, Allahabad, Varanasi, Kolkata, and Bangalore among others.

These launches showcases Ace Mega along with Quick change and illusion acts, quiz shows, UV acts, dance programs interacting sessions, followed by the dinner. These acts are well received by the audience who find these acts unique, entertaining and informative at the same time.

The biggest challenge for T.I.C. was to successfully deliver the event not only in big metros but also in suburbs where basic infrastructure is not available. With T.I.C.’s past experiences and TATA Motors support, the company has successfully organized, managed and delivered these events with same standards in every city.

About T.I.C
T.I.C. is an event management firm has over 23 years of experience in international events, weddings, live communications and experiential marketing. It has pan India presence and representation offices in Kuala Lumpur, Malaysia, Dubai, North Africa and Malta-located in the heart of the Mediterranean Sea as well as reaches out to the most sought after destinations in Southern Europe, North Africa, Middle East & South East Asia. The company stands on the pillars of excellence, exuberance and experience and is regarded as one of the pioneers of Event Management Industry. With the presence of more than two decades in the industry, T.I.C. today act as one stop solution provider for all Event management solution. The company has successfully delivered more than 17,000 projects.

For further information, please contact:
Divya Bhatia
Sr Manager PR & Corporate Communications
T.I.C.
Email : divya@ticisfun.com
Phone : +91-9811378761

T.I.C Won EEMAX Global Awards 2015 for TATA Motors T1 Truck Racing Championship Season 2

T.I.C. won prestigious EEMAX Global Awards 2015, consecutively for the second year for TATA Motors T1 Truck Racing Championship Season 2. TATA Motors T1 Prima Truck Racing Championship has won two awards in the following Categories : Gold for Best execution of a sports event and Silver for Best public Event (Ticket + non ticket).

EEMAX Global 2015 Winners official site

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