Category: Press Releases

T.I.C India Organized Coveted GMR IGIA Awards 2014

The awards took place at Kingdom of Dreams, Gurgaon and was attended by Superstar Shahrukh Khan

New Delhi, 31st July 2014: The Innuendo Communications (T.I.C) India, recently organized the third edition of the prestigious GMR-IGI Airport Business Partner Awards 2014 that took place at Kingdom of Dreams on 25th July 2014. The theme of this year’s awards was “Together We Shine”. T.I.C has been organizing these awards since its 2nd edition.

From conceptualization to implementation, T.I.C has been instrumental in managing the entire event which included scintillating performances by Terence Lewis, melodic musical show of Liquid Drumming, event hosting by Dazzling Shibani Dandekar and talented Hussain Kuwajerwala and many more such entertainment activities. Creativeness combined with technological excellence and breath taking performances hosted a perfect evening for the audience. The highlight of the evening was Sharukh Khan’s charismatic presence at the occasion.

Mr. Gaurav Dhall, Managing Director, T.I.C India said, “GMR IGIA awards are one of the most prestigious awards and we are organizing these awards since its second edition. This year the challenge for Team T.I.C was to create the concept different from the previous edition as well as maintain the grandeur that these awards have created for themselves. This year theme of the awards was ‘Together We Shine’ and we also get our share of shine with GMR IGIA Awards 2014. We thank GMR for bestowing their continuous support to us.”

The GMR IGI Awards have been institutionalized to recognize the achievements and inspiring entrepreneurial spirit of business partners from the Airport community. GMR IGI Awards 2014 were given across 29 diversified categories, with one special recognition award at a glittering evening in Gurgaon. The awards aim to acknowledge partners who have excelled in service standards in paving the way for being amongst the best airports in the world.

About T.I.C
The Innuendo Communication (T.I.C) an event management firm has over 22 years of experience in international events, weddings, live communications and experiential marketing. It has pan India presence and representation offices in Kuala Lumpur, Malaysia, Dubai, North Africa and Malta-located in the heart of the Mediterranean Sea as well as reaches out to the most sought after destinations in Southern Europe, North Africa, Middle East & South East Asia. The company stands on the pillars of excellence, exuberance and experience is regarded as one of the pioneers of Event Management Industry. With the presence of more than two decades in the industry, TIC today act as one stop solution provider for all Event management solution. We have successfully delivered more than 15,000 projects.

For media queries or high resolution pictures, please contact:
Divya Bhatia at divya@ticisfun.com and call @ +91-9999819826

T.I.C India won prestigious EEMAX award for Tata Motors T1 Prima Truck Racing Championship 2014

The event won Gold in Best Signature event category and Silver in Best Public and Outdoor event category

New Delhi, 21st July 2014: The Innuendo Communications (T.I.C) India has won the prestigious EEMAX award for its popular Tata Motors T1 Prima Truck Racing Championship 2014 that took place at Buddh International Circuit in March 2014. T.I.C is awarded Gold in Best Signature Event category and Silver in Best Public and Outdoor event for the championship amidst the glitterati of event industry during the gala ceremony of EEMAX Awards on 20th July, 2014, Kochi.

This year EEMAX celebrated its sixth edition and these awards are meant to recognize exemplary work in the events and experiential marketing space across 25 categories.

Sharing his delight on the occasion, Mr. Gaurav Dhall, Managing Director, T.I.C India shared, “EEMAX awards are amongst India’s most recognized Event and winning the award for Tata Motors T1 Prima Truck Racing Championship is a moment of pride for us. For the delivery of this event we have spent 3 years in extensive planning and its execution was a mammoth task, which T.I.C took as a challenge. This award is not just about winning; it’s about recognition of work done in the experiential space, which has the capability of becoming a landmark.  We would like to thank everyone who has been involved in this event and special thanks to Tata Motors for trusting us and giving this opportunity.”

In Best Signature event category, we had tough competition with great events such as the Rann Utsav 2013-2014, Hero INSOLITO, Fortis Memorial Research Institute launch to name a few.

Best Signature event is an award for a hallmark event that creates an impression of its own, generates significant media attention, goodwill and brand value for its organizers, sponsors and other stakeholders and T1 Truck Racing Championship qualifies for this category as it not only delivered it all for Tata Motors, but also due to its uniqueness, brand enhancement and larger than life canvas.

Tata Motors T1 Prima Truck Racing Championship 2014 was India’s first ever Truck Racing championship. Tata Motors, known for delivering superior products, wanted to showcase their technical advancements through performance excellence in the Commercial Vehicle segment. For the same, they wanted a unique platform and T1 prima Truck racing met their objectives. The event has partnered with the top international (FIA and British Truck Racing Association) and Indian (FMSCI, MMSC, Buddh International Circuit) Motorsports bodies and racing personalities (Narain Karthikeyan, Vicky Chandok) to ensure credibility for India’s first- ever Truck Racing Championship!

The event was much talked and was covered extensively in media as well.

About T.I.C
The Innuendo Communication (T.I.C) an event management firm has over 22 years of experience in international events, weddings, live communications and experiential marketing. It has pan India presence and representation offices in Kuala Lumpur, Malaysia, Dubai, North Africa and Malta-located in the heart of the Mediterranean Sea as well as reaches out to the most sought after destinations in Southern Europe, North Africa, Middle East & South East Asia. The company stands on the pillars of excellence, exuberance and experience is regarded as one of the pioneers of Event Management Industry. With the presence of more than two decades in the industry, TIC today act as one stop solution provider for all Event management solution. We have successfully delivered more than 15,000 projects.

For media queries or high resolution pictures, please contact:
Divya Bhatia at divya@ticisfun.com and call @ +91-9999819826

T.I.C successfully manages launch event of Nissan in 130 locations same day simultaneously

  • The agency successfully completes the mammoth task of organizing activation event in 130 locations, covering more than 100 cities across India simultaneously

In one-of- its-kind activity, T.I.C successfully planned and executed the launch event of New Nissan Sunny in over 130 locations in more than 100 cities across the country simultaneously on July 5, 2014! The campaign was planned to inform and educate dealer community about the all New Nissan Sunny and its features.

The launch event took place in key metros, tier-II & tier-III cities like New Delhi, Chandigarh, Pune as well as remote areas like Nagarcoil, Tinsukia, Pallakad among others. The major challenge was to execute a multi touch point activation campaign across so many cities, keeping in mind the surprise element of the launch. However, the set-up and execution following a strict time schedule was managed flawlessly by the company with the required groundwork finished a day prior to the actual event.

Mr. Gaurav Dhall, Managing Director, T.I.C said, “When Nissan came-up with the activity proposal, we were excited as this activity was full of challenges and at T.I.C we believe in doing the impossible tasks. One such challenge was to reach to the cities which do not have good connectivity and infrastructure and organize the launch in all 130 locations simultaneously on the same day. Successful completion of this launch has further strengthened our network and relations with Nissan.

The purpose was to engage the audience through various activities as well as make them aware about the various features of the car. We created an entrance arch for all the showrooms which were used for a premium welcome walkway for prospective buyers. We also ensured that brochures were always available there. T.I.C also used all the POSM provided in the most prominent manner across the dealership area,” added Dhall.

Integrated Event Marketing